Our Advantage Program: What it is, and what to expect.

May 29, 2024
Featured image for “Our Advantage Program: What it is, and what to expect.”

Businesses need a multifaceted approach to advertising to stand out and thrive.

Whistler Billboards offers a unique solution with our Advantage Program, a comprehensive package that caters to all your marketing needs. Whether you want to leverage the power of traditional billboards, enhance your online presence, or optimize your digital advertising strategies, our Advantage Program has you covered. In this blog post, we’ll dive deep into the various services included in the program and how they can benefit your business.

1. Billboard Advertising: Capturing Eyes and Minds

Whistler Bulletins and Digital boards are among the most impactful Out-of-Home (OOH) media formats, reaching consumers in Oklahoma City and Tulsa during the 70% of the day they spend out-of-home. Our billboards provide 24/7 visibility, ensuring your message reaches 100% of the daily audience passing by. Here’s why billboard advertising is a game-changer:

Constant Exposure

Unlike other advertising mediums with limited exposure times, billboards are always on, providing continuous visibility. This constant presence helps build brand recognition and keep your business in mind.

High Reach and Frequency

Strategically placed billboards in high-traffic areas ensure that your ad is seen by many people multiple times a day. This repeated exposure is crucial for reinforcing your message and increasing recall.

Local Targeting

Billboards can be specifically targeted to reach local audiences, making them ideal for businesses attracting customers from a particular geographic area. This regional focus ensures that your advertising dollars are spent efficiently.

2. Website Design and Development: Your Online Storefront

A solid online presence is essential for any business. Whistler’s web development team in Oklahoma City and Tulsa offers a comprehensive suite of services to ensure your website is visually appealing, highly functional, and optimized for search engines. Our web development services include:

Professional Web Development

Our skilled team works together to create a top-of-the-line web product for your business. We handle everything from coding to content creation, ensuring your website is user-friendly and optimized for search engines.

Web Design

Our graphic designers and project coordinators collaborate to deliver a visually stunning website that reflects your brand’s identity. We focus on creating an intuitive user experience that seamlessly guides visitors through your site.

Web Server and Security Configuration

We prioritize the security and performance of your website. Our team handles server setup and configuration, ensuring your site is fast, reliable, and secure against potential threats.

3. Google Ads: Driving Traffic and Sales

Paid search advertising on Google effectively drives calls, store visits, and web traffic. As your Revenue Growth Partner, Whistler will continuously measure and improve your audience targeting, the relevance of keyword search terms, the persuasion of ad copy, and landing page conversion results. Here’s how we make your Google Ads campaign successful:

Audience Targeting

We use advanced targeting techniques to ensure your ads reach the right audience. We can focus our advertising efforts on those most likely to convert by analyzing demographics, interests, and online behavior.

Keyword Optimization

Our team continuously researches and updates keyword strategies to ensure your ads appear for the most relevant and high-converting search terms. This ongoing optimization helps maximize your return on investment.

Compelling Ad Copy

Compelling ad copy is crucial for attracting clicks and conversions. Our copywriters craft persuasive and engaging ads highlighting your unique selling points and prompt users to act.

Landing Page Optimization

Driving traffic to your website is only half the battle; converting that traffic into customers is equally important. We optimize your landing pages to ensure they are relevant, engaging, and designed to convert visitors into leads or sales.

4. Meta (Facebook) Ads: Engaging Your Audience

Facebook ads offer a cost-effective way to generate steady, high-quality leads by laser-targeting ideal customers and creating visually engaging advertisements. Here’s how we make your Facebook ads work for you:

Precise Targeting

Facebook’s advanced targeting options allow us to reach your ideal audience based on demographics, interests, and behaviors. This precision ensures your ads are seen by those most likely interested in your products or services.

Creative Design

Our team creates visually appealing ads that capture attention and encourage engagement. Using high-quality images and compelling design elements, we ensure that your ads stand out in users’ feeds.

Performance Tracking

We continuously monitor the performance of your Facebook ads and make data-driven adjustments to improve results. This ongoing optimization ensures that your ads deliver the best possible return on investment.

5. Google Business: Enhancing Your Online Presence

A well-optimized Google Business listing is crucial for local SEO and attracting customers. We help set up or manage your Google Business listing, ensuring it’s fully optimized. Our services include:

Accurate Listing Information

We make sure your Google Business listing includes all relevant information, such as business hours, contact details, and services offered. This accuracy helps customers find and contact you easily.

Enhanced Descriptions

Our team crafts compelling, informative descriptions highlighting your business’s unique selling points. A well-written description can improve your listing’s visibility and attractiveness.

Ongoing Management

We continuously manage your Google Business listing, making updates as needed and responding to customer reviews. This active management helps maintain a positive online reputation.

6. Phone Conversion Training and Auditing: Turning Leads into Customers

Your company’s telephone experience often forms the first impression of your business to customers. Our phone conversion training and auditing services ensure your team is equipped to convert leads into scheduled and kept appointments. Here’s how we can help:

Training Programs

We offer comprehensive training programs that teach your team effective phone handling-techniques. From greeting callers to closing sales, we cover all aspects of the customer phone experience.

Call Auditing

Our call auditing services provide insights into how well your team handles phone leads. By analyzing recorded calls, we can identify areas for improvement and provide actionable feedback.

Performance Improvement

Based on our audits, we provide targeted recommendations to help your team improve their conversion rates. This ongoing support ensures your team always performs at its best.

7. Performance Reporting: Tracking and Optimizing Your Campaigns

Understanding the performance of your advertising campaigns is crucial for making informed decisions and optimizing future efforts. Whistler’s monthly performance reporting empowers advertisers to model customer journeys by tracking their reach, lead generation, and conversions. Our performance reporting includes the following:

Media Reach

We track daily, weekly, and monthly traffic to your billboards and digital ads, providing insights into how many people see your advertisements.

Web Traffic

Our reports cover all aspects of web traffic, including organic, paid, referred, and direct search traffic. We also track website form submissions, texts, and chats to give you a comprehensive view of your online engagement.

Call Traffic

We monitor click-to-dial actions, VOIP call recordings, and customer experience audits. This data helps us understand how well your phone leads are being handled and identify areas for improvement.

The Whistler Billboards Advantage Program is designed to provide a comprehensive and integrated approach to advertising. By combining the power of billboards with expert web development and targeted digital marketing strategies, we help businesses achieve their marketing goals and grow their customer base. Whether you need impactful billboards, a professional website, or optimized digital ads, our Advantage Program has the solutions you need to succeed. Partner with Whistler Billboards today and experience the benefits of a well-rounded, expertly managed-advertising strategy.


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