LOCATION
Sign Number: W-97 N
Corridor: Owasso
Intersection: 66th St. N & Hwy 169
Driving Directions: East side of Hwy 169, .5 miles North of E. 56th Street North
Latitude / Longitude: 36°14’44.79″N , 95°50’50.46″W
Side of Highway: East
Facing: North
Direction of Traffic: South bound traffic
Read: Left Hand Read
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CORRIDOR
DMA: Tulsa
Suburb / Corridor: Owasso, 74055
Average Household Income: $65,881
Surrounding Zipcodes: 74055, 74021, 74117, 74116, 74115
Location Benefits: Reach Owasso traffic (the fastest growing suburb in Oklahoma)
LANDMARKS
Retail: Smith Farm Shopping Center, Target, Walmart, Academy
School Districts: Owasso Public Schools
Entertainment: N/A
Healthcare: St. John Owasso, Bailey Medical Center, MedExpress Urgent Care
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AUDIENCE
Daily Traffic Count: 61,653
DEC (Daily Effective Circulation) *: 100,494
GRP (Suburb / Corridor) *: 298
GRP (DMA) *: 25
Weekly Impressions: 703,461
4-Week Impressions: 2,813,843
Monthly Impressions: 3,014,832
* Daily Effective Circulation (D.E.C.) is the average number of passers-by or persons (18+ years) in cars or other vehicles, that could potentially be exposed to an advertising display or billboard for either 12 hours (unilluminated – 6:00am to 6:00pm) or 18 hours (illuminated – 6:00am to 12:00 midnight) on an average day.
* Gross Rating Points (GRP) are the total number of in-market impressions delivered by an Out of Home (OOH) or outdoor billboard campaign schedule expressed as a percentage of a market population and is a measure of advertising impact.
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PRODUCT
Product Type: Superface Size: 25’x40′
Product Advantages: Always On – Reach 100% of the daily audience with creative that can be extended outside of the box.
Illumination: Yes
Spots per Loop:
Dwell Time:
Frequencies per 24-Hour Period:
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66th St. N & Hwy 169 
Owasso
Daily Traffic – 61,653
25’x40′ – Superface
