LOCATION
Sign Number: W-89 E
Corridor: Broken Arrow
Intersection: 129th (Olive) & Hwy 51 (BA Expressway)
Driving Directions: South side of Hwy 51 (BA Expressway), 1.5 miles east of Hwy 169
Latitude / Longitude: 36° 5’18.46″N , 95°50’7.24″W
Side of Highway: South
Facing: East
Direction of Traffic: West bound traffic
Read: Left Hand Read
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CORRIDOR
DMA: Tulsa
Suburb / Corridor: Broken Arrow, 74146
Average Household Income: $33,086
Surrounding Zipcodes: 74011, 74012, 74014, 74133, 74134, 74145, 74146
Location Benefits: Bridge Read at QT Headquarter Exit, captures Broken Arrow (Tulsa’s Largest Suburb) commuter traffic traveling to Downtown and work.
LANDMARKS
Retail: Quik Trip Headquarters
School Districts: Broken Arrow Public Schools
Entertainment: Broken Arrow Performing Arts Center, Rose District, Cinemark Theaters
Healthcare: St. John Hospital Broken Arrow, Oklahoma Cancer Specialist & Research Institute
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AUDIENCE
Daily Traffic Count: 100,144
DEC (Daily Effective Circulation) *: 163,235
GRP (Suburb / Corridor) *: 156
GRP (DMA) *: 41
Weekly Impressions: 1,142,643
4-Week Impressions: 4,570,572
Monthly Impressions: 4,897,042
* Daily Effective Circulation (D.E.C.) is the average number of passers-by or persons (18+ years) in cars or other vehicles, that could potentially be exposed to an advertising display or billboard for either 12 hours (unilluminated – 6:00am to 6:00pm) or 18 hours (illuminated – 6:00am to 12:00 midnight) on an average day.
* Gross Rating Points (GRP) are the total number of in-market impressions delivered by an Out of Home (OOH) or outdoor billboard campaign schedule expressed as a percentage of a market population and is a measure of advertising impact.
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PRODUCT
Product Type: Bulletin Size: 14’x48′
Product Advantages: Always On – Reach 100% of the daily audience with creative that can be extended outside of the box.
Illumination: Yes
Spots per Loop:
Dwell Time:
Frequencies per 24-Hour Period:
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129th (Olive) & Hwy 51 (BA Expressway) 
Broken Arrow
Daily Traffic – 100,144
14’x48′ – Bulletin
